Blogs - Trackier

How to use Google Tag Manager to add tracking pixels?

Written by Udit Verma March 22, 2021

Google Tag Manager is primarily used to add pixels on different web pages to track & measure various events & activities happening on the page plus understand customer behaviour & how they interact with the overall product. The Google Tag […]

Building an Effective Performance Marketing Strategy in 2021

Written by Jessica Fender February 24, 2021

In a perfect world, businesses pay only for advertising that brings in customers. Wouldn’t you just love to limit your marketing spending to cases where customers take action? Wait. You can do that already. With performance marketing. Performance marketing is […]

Written by Udit Verma January 4, 2021

Partner Marketing can be simply defined as a method of marketing where two brands collaborate with each other & one brand drives traffic for the other brand in return for some kind of compensation. The partner marketing model is primarily […]

Written by Mukul Kaushik December 17, 2020

Ad Networks offer affiliate programs that allow Affiliates to generate income. These affiliates are given an Affiliate ID that stores a cookie in a user’s browser for a specified period of time. If the user makes a sale/conversion before the […]

Written by Udit Verma October 9, 2020

Since the pandemic has dusked upon the world, Internet consumption has increased to 87%. Many brands are now realizing that Digital is the way forward in the upcoming times. They are leveraging the power of social media and OTT platforms […]

Written by Udit Verma September 21, 2020

The advent of technology in business has spiced up the digital spectrum with more competition, turning it into a performance-driven playing field. Following the same, digital marketing and affiliate programs have become pivotal to the new marketing arsenal, resulting in […]

Written by Udit Verma September 17, 2020

By now you may have heard about the Brazilian LGPD Law that is coming into effect from August 2021, most likely. It is a new data privacy law that controls how websites collect and store the personal data of […]

Written by Udit Verma August 31, 2020

We appreciate Apple’s decision for iOS 14 to make it more secure and add more user privacy. With the new upcoming iOS 14 updates, here are the things that one should know about the update. The New App Inatsll validation […]

Written by Udit Verma August 25, 2020

Smartphone has become an important aspect of our lives, now more than ever. We use smartphones to fulfil all our daily needs, shopping, travelling, ordering food and more. From communicating with our families or friends to learning new skills while […]